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en.wikipedia.org/wiki/Advanzia_Bank
Under the umbrella of European cross border banking regulations, Advanzia caters primarily to Luxembourgish, German, Austrian and French clients. Within its first year of operations, the bank had become the largest Luxembourgish issuer of credit cards. Within two years of operations (2008), Advanzia had become the largest credit card provider in Germany in terms of transactions turnover value with its product Gebührenfrei MasterCard Gold, despite a general decline in the credit card market.[1][2]
The bank made its first profits in 2009, with the 2008 financial crisis being a significant contributor to lowering funding costs.[3] The current CEO is Marc Hentgen, formerly CEO of Fortis Consumer Finance Deutschland, having led its ambitions for growth in Germany through Credit4me.[4]
The bank had 833.000 card holders and an after-tax profit of EUR 36 million in 2015.[5] This placed the bank among top 3% of Luxembourg banks in terms of profitability (45% return on own funds).[6]
